Do Images in Posts Encourage Reading ?
I begin almost every post here at Pro Blog Design with an image. The images are usually interesting, and do take a while to pick out. Do they encourage people to read more posts?
The answer is that for a certain type of blog, they do. For another type, they don’t.
When Post Images Are Worth Adding
- In plain templates. Many blogs are designed to be minimalist and plain, allowing the content to be focused upon. A well selected image in the post can work wonders for adding personality to the design, without losing the clean simplicity.
- In product related blogs. If you are discussing a certain item, be it a book, gadget or anything else, your readers will expect to see the item as well as hear about it. In such cases, it may even be worth having your post image link to a full size version of the product.
- In design related blogs, such as this one. When your readers are hear to read about design and visual interest, it only makes sense to add extra visual interest to your posts themselves. With an audience that appreciates a good design, a good photo will not go amiss.
- In series of posts. Darren at Problogger exemplifies this strategy, with each of his receiving their own basic logo, which he uses at the start of every post in the series. Some normal posts also receive images, but not all.
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